The MICE Hall of Fame recognizes long-time successful personalities of the MICE industry in the categories agencies, DMC's, companies, suppliers/hosts and speakers/facilitators, who have rendered outstanding services and impressiveness in this segment. The new members are chosen annually in a festive awards ceremony during ICJ mice Advantage International. So it's all the nicer that our CEO has...
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For the trade journal Pharma Relations 07/22 we were allowed to contribute some statements on the topic of gender medicine. Our managing director Marco Dröge answered the following exciting questions. How do you assess the importance of this topic for your customers in the pharmaceutical industry? From our point of view, the topic of gender medicine is...
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Generating added value, both for employees in our own company and for society - that's what corporate volunteering is all about. Sustainability is one of our corporate goals. We have been committed to environmental protection and sustainability for several years. But that's not enough for us - we want to do even more. As part of...
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Is the future of pharmaceutical events digital? Since there are hardly any face-to-face events at the moment, a lot of things are being done digitally. The question now is how long will this take and will it remain so? From Marco Dröge, managing director face to face GmbH "The Corona pandemic has changed the way companies communicate with...
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A whole castle in your pocket - doesn't work? With us it is! When expopharm Impuls takes place virtually for the first time at the beginning of October, the digital Schlossallee will open its doors. As an Avoxa partner, aoki apotheken-vertrieb gmbh will offer visitors the successful stand concept in digital trade fair format for the...
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"Designing webinars successfully" - this was the topic in cooperation with univiva. Almost 100 participants attended the exchange of experiences, which was professionally moderated by Dr. Gerd Wirtz. We are happy to assist you with words and deeds and are looking forward to the further exchange. Thanks also to the Deutsche Apotheker- und Ärztebank for the use...
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Here we stood shortly after the lockdown. Now almost three months have passed. In the meantime we have successfully converted or redesigned numerous events. The outlook into the digital world has grown immensely. Not only the organizers and participants, but all people are ready to enter the partly new digital world. The systems and also...
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"The video meeting with my team is just behind me. "In three minutes, I'll be dialing in the next call. Thematically, I have to change my position very quickly. And the staring at one's own double chin, at the same time the look at different faces and sometimes the seemingly endless online meetings, all this...
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With the mass of assistance for the implementation of virtual events, one does not know at all what to choose. For this reason a webinar was held on 7 May 2020. The main topics were the current opportunities and challenges of virtual events, the possibilities of technical implementation as well as the ways to successfully conduct...
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Since 2011, Marco Dröge has been a lecturer at the Studieninstitut for communication in Düsseldorf and teaches event organisation, budget and calculation. Due to the current health situation, the classroom training was quickly converted into a webinar. With success - dozens of graduates from Düsseldorf, Berlin and Munich took part at the weekend. Due to...
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For successful digital actions, communication and learning objectives should determine the tool to be used - not the other way around. It is necessary to optimise the content from a neuroscientific point of view for online knowledge transfer. "No one should make the mistake to hold a shortened version of a planned event online", warns Marco...
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